Fresh Threads

We always wanted to use our knowledge and resources to design a simple paper product and bring it to market. We developed a drawer freshener, consisting of a scent-infused paper disc printed with classic fabric patterns in bright, cheerful colors.

This self-initiated project gave us invaluable insight into all phases of a product cycle, from conception, production, branding, marketing and promotion, trade shows, e-commerce as well as brick-and-mortar distribution, all the way to shipping and logistics. Fresh Threads gave us the motivation to work on our next idea…